Eddie Fiola's First BMX Action Cover — October 1982

That cover shot was taken at the BMX World Contest in 1982. Eddie Fiola, 18 years old, from Bellflower, California — right foot out, bike turned sideways above the coping, crowd packed three rows deep behind him. It was his first magazine cover. Most of the people who bought that issue were racers. What they saw on the front of it, very few of them had seen before.

Eddie Fiola's First Cover - 1982 BMX Action on his Torker Freestyle

1982 — The Year Freestyle Found Its Audience

Freestyle BMX had been building in Southern California since the late 1970s. Bob Haro and R.L. Osborn had been doing trick shows since the ABA Winternationals in 1980. Bob Morales had founded the Amateur Skatepark Association — later the AFA — with the King of the Skateparks series as its showcase event, drawing riders to the major SoCal parks: Upland, Lakewood, Skatopia.

But most of the BMX world didn't know any of that. BMX was a racing sport. The magazines covered racing. What was happening at the skateparks on Friday nights was a rumor to anyone outside Southern California.

Bob Osborn's BMX Action was the first national publication to take freestyle seriously. He'd been watching Eddie at the parks since 1981 — Eddie had gotten his first photo in the magazine that year on an SE Quad with Webco mags. Osborn later described how he tracked Eddie down after hearing rumors about a kid in Lakewood riding skateparks in a way nobody else could. A year later, he put him on the cover.

"In my opinion, in my time, NOBODY was better in skateparks than Eddie."

— Bob Osborn, publisher, BMX Action magazine


Torker Was There First

Before the sponsorship deals and the magazine covers and the world titles, Eddie Fiola was riding on equipment that brands simply handed him. That's how it worked in 1980 and 1981. You showed up at the parks, you were clearly going somewhere, and companies gave you bikes to see what you'd do with them.

Torker was one of his first supporters. He said it himself in a 2003 Transworld BMX interview:

"My first sponsor was Premier helmets, then Torker — they just gave us bikes."

— Eddie Fiola, Transworld BMX, April 2003

No contract. No obligation. Just here's a frame, go ride. He was 16 or 17 at the time. That investment compounded.

The connection goes deeper than a single quote. In 1982 — the same year that cover was shot — Torker manufactured the world's first purpose-built freestyle BMX frame: the Haro Freestyler, serial number ending in 'F.' Bob Haro and Eddie Fiola were both central figures in the development of early freestyle. Both had Torker frames underneath them during the years the sport was being invented from scratch.


What That Cover Did

The October 1982 issue of BMX Action went to every BMX shop in America. It landed on the counter at race tracks. It showed up in kids' bedrooms next to racing posters. And on the front of it was Eddie Fiola, doing something that had no name yet in a sport that barely knew it existed.

That's what a cover does. It tells an audience: this is real, this is worth paying attention to, and this person is who you should be watching. For freestyle BMX, that issue was the moment it crossed from a Southern California skatepark scene into something national. The sport needed a face. Osborn gave it one.


What Came After

After that cover, things moved fast. Fiola won the King of the Skateparks five times. He signed with Haro, then Kuwahara — where he helped promote the E.T. bike that same year — then GT Bicycles, where he and Bob Morales co-designed the GT Performer, the best-selling freestyle frame of the entire decade.

In 1986, director Hal Needham cast him as the primary stunt rider for RAD, the first feature-length BMX film. The lead actor had to dye his hair to match Fiola's because the cuts between them were that close. The film is said to be loosely based on his life — the kid from a small town fighting his way up through freestyle competitions against better-funded rivals.

After BMX's market collapse in the late 1980s, he transitioned into Hollywood stunt work, building a 25-year career that included Indiana Jones and the Kingdom of the Crystal Skull, The Italian Job, and The Hangover. He's a co-founder of Legend Bike Co today, alongside Bill Ryan of Torker Racing — the two go back to 1981, before the cover, before any of it.


The Freestyle Frame Collection

The Torker Freestyle Frame Set carries that history directly. The connection isn't marketing — Eddie Fiola was a Torker rider before he was a Haro rider, before he was a GT rider, before he was any of the things he became. These frames are built for what he was doing in those parks in the early 1980s, when the vocabulary of the sport was still being invented.

The LP-F, the Freestylist series, and the Freestylist 2 carry the same lineage. All of them are going in the vault. When they're gone, they're gone.


Shop the Freestyle Collection

Back to blog